VHMA Honors Practice Manager Appreciation Week (Nov 13-19)

By VHMA Admin posted 11-14-2022 10:47


Veterinary Hospital Managers Association (VHMA) is delighted to support the launch of an annual “Practice Manager Appreciation Week” the third week of November.

The awareness week initiated by Thrive Pet Healthcare (“Thrive”), is designed to celebrate the role all Practice Managers and Hospital Administrators play in supporting the veterinary profession while ensuring exceptional pet care.

“It is most fitting that this awareness week is so close to Thanksgiving, a time to reflect on people for whom we are grateful,” said Christine Shupe, CAE, Executive Director of VHMA.  “We know how instrumental practice managers are within their veterinary hospital and are thrilled that Thrive has dedicated a week to recognize them. On VHMA’s end, it has been our mission to advance and support veterinary practice management professionals by developing professional competence and supporting and encouraging standards through the industry's highest-level certification program, the Certified Veterinary Practice Manager (CVPM), and providing individuals with a network for professional connection and support.”

“Practice managers are often unsung heroes because they serve in an unseen supportive role,” says Shupe. “Nonetheless, they are critical to the practice because they have high levels of responsibility managing all aspects of human resources, practice finances, communication and marketing to clients, and practice operations – which allows the medical professionals to focus on the medicine.”

“Behind every successful hospital, there’s a practice leader who goes above and beyond to ensure operations run smoothly and team members feel supported to address patients’ needs. We hope the veterinary industry will join us this week in showing appreciation for Practice Managers nationwide,” said Odis Pirtle, Chief Executive Officer at Thrive Pet Healthcare.

Celebrated the third week of November annually, this year’s Practice Manager Appreciation Week runs from November 13-19, 2022.

To commemorate and promote the dedication of Practice Managers to serving pets, their families, and veterinary professionals, please share your celebrations on social media by using #PracticeManagerWeek.

About the VHMA

The VHMA is a nationally recognized thought leader and innovator in providing training, education, and resources to more than 4,500 members and a trusted resource that the veterinary sector relies on for industry insights, research, and advocacy to assure performance at the highest levels.

To learn more about VHMA or CVPM certification, visit 

Link to Thrive Pet Healthcare press release.